Empowering Blog

Picture your IDEAL day…in a kayak you won from Dominion and IDEAL Industries!

The 2020 pandemic spiked a boom in outdoor activities, especially individual activities like biking and kayaking. Kayak sales were up 51% in February 2021, compared to February 2020…this was after the previous 4 to 5 years had seen a small but steady decline in the paddle industry. So, we thought, “What a great time to …

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